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MIKAYLA CHANDLER
copywriter + cool human
REI: Man vs. Wasteland
We asked ourselves: What if we put Bear Grylls in a Landfill to showcase REI's preservations efforts?
TV REEL:
PRINT:
The comic would first roll out in print and be produced across platforms as the "episodes" get released.
SOCIAL:
TRANSIT:
MICRO-SITE:
Full of wit and information as viewers take a look at REI's "Man vs. Wasteland".
*click to view full site*
peeps that worked on this:
Copywriters: Mikayla Chandler, Kyle Honeycutt, Bella Stuart
Art Directors: Kyle Honeycutt, Pratik Rathod
Illustrator: Macy Mackey
THE OTHER WORDS:
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